Marketing
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Marketing at HPU NB
Discover a fun and creative career in marketing. Help lead organizations with innovative concepts and outreach.
Marketing students will gain skills in marketing strategy, digital marketing, customer experience management, creativity, and brand management.
BBA in Marketing
- 124 total credit hours
- Earn a comprehensive education though general education, elective, and major-specific classes, such as digital marketing, promotional strategies, marketing management.
Degree Information
The BBA Marketing major requires 40 junior-senior level semester hours.
General Education Requirements: 42 hours
- Major Degree Requirements: 60 hours in junior-senior level courses
- Electives: 22 hours
- Total Degree Requirements: 124 hours
Note:
- A maximum of 21 hours may be earned in any one department.
- Students are required to complete a minimum of 31 hours through HPU.
- A minimum of 18 upper-level hours must be completed for a bachelor’s degree.
- A minimum of 12 upper-level hours must be earned in the student’s major.
- A minimum of 6 hours upper-level hours must be earned in the minor, if chosen.
For more information, refer to the Howard Payne University Catalog.
Related Careers
- Consultant
- Communications
- Community Relations
- Content Creator
- Customer Support
- Entrepreneur
- Event Planner
- Marketing Manager
- Public Relations
- Project Manager
- Sales
- Social Media Manager
- Team Lead
Discover Options
Choose from classes in:
Apply now to begin your journey towards impacting the world with your creative gifts and skill set!
- Consumer Behavior
- Entrepreneurship
- Management
- Marketing Strategy
- Organizational Behavior
- Sales Management
Apply now to begin your journey towards impacting the world with your creative gifts and skill set!
Ready to get started on your lifelong journey as an HPU Yellow Jacket?
Apply for free today!